One of the UK’s newest start-up businesses is shaking up the spirits industry with a range of unique ‘make-at-home’ cocktail kits. Shaken, a subscription based DIY cocktail delivery service, launched its first in-store retail pack at Fortnum & Mason at the start of July in partnership with William Grant & Sons.
We created a graphic image with a very large and shocking lettering to make clear the difference among every product. We suggest the creation of a high quality wrapped box, with an upper opening which leaves the product displayed as a totem once it has been opened.
“After the relaunch of Mack’s Isbjørn in February 2014, Mack’s Isbjørn beer has been a success, stealing market share from the competition, and is currently Mack’s best selling product. It seemed only natural to follow up on the product with a Lite version of the same brew. The design is closely related to the original Isbjørn, and being a calorie-reduced beer it only seemed natural to reverse the colors.”
There's an art to creating the perfect box for a collection of chocolates and Casa Rex has it down with these stunning designs. Chocolate morsels are packaged in rectangular and cylinder containers decked out in colorful abstract shapes and etched drawings. Each image creates a narrative in relation to specific flavor combinations.
"The white Doctor robe ensures a great shelf block and a very good visibility for the brand. In contrast with the clean white robe, we’ve used the neck tie as a good element to differentiate the products in the range. The freedom is to use as many colors as many products, and... when the colors are not enough, we can play with different patterns on the tie."
"The line Mustache and BlackBird snacks had its inception based on the concept of lightness. Your brand formed only by dashes and its clean and modern language convey the idea and make innovative and attractive line."
J.R. Liggett has been making eco-friendly, non-GMO, vegan shampoo products since before any of those were buzz words. When the day came for the shampoo bars to get a packaging redesign, the North Carolinian team at Device Creative Collaborative took on the task. A design team that couldn’t have been more of a perfect match for the project, known for their ability to create intricate, typographic work with a vintage air and a strong personality shining through